Open Happiness , this is how coke has been seen through the ages , the first coke was made in Atlanta in may 1886 , the contour bottle which was made in 1915,is still the most recognized bottle throughout the world ,they believe coke brings out happiness in people and helps people share around a table speaking about common interests . Coke is well known and a preferred drink by almost everyone . Coke is associated with football,holidays ,food ,summer .they plan various events and sponsor their products at events quite willingly .
A video on the history of coke
Pictures of coke bottles through the ages
Coke has built its brand effectively through the years by staying on top with trends and what people were seeking , the advertise effectively and in creative ways , they target everyone not a set market , through the years they have found creative ways yo keep up with competing companies and change the bottle designs to make it more appealing to people .
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